Startup Venture Builder

Founder of the week 49 - 2023 | Boutique Muscat

Written by Raphael Carrondo | Dec 13, 2023 12:16:15 PM

- Name: Hazar Al Zadjali
- Business: Boutique Muscat
- Location: undisclosed
- Website: BoutiqueMuscat.com

Founder of the week: Hazar Al Zadjali - A Tale of Resilience, Innovation and Empowerment in Retail.


In this week's "Founder of the Week" feature, we delve into the enthralling journey of Hazar Al Zadjali, a remarkable figure whose transition from psychology to the vanguard of the retail world embodies the spirit of innovation and empowerment. As the mastermind behind Boutique Muscat and RetailCoach.me, Hazar's story is not just about building businesses, but about shaping a community and redefining an industry.

Hazar's venture into the world of retail began in 2008 with the launch of Boutique Muscat, a pioneering step in the e-commerce fashion and lifestyle arena in the region. This bold move, made at a time when online shopping was still a novel concept, set the stage for what would become a thriving hub for unique products and experiences. Boutique Muscat emerged as more than just a marketplace; it became a congregation point for women who shared a love for culture, style, and community. This vision and drive make Hazar an exemplary subject for our "Founder of the Week."

Recognising a gap in support and guidance for aspiring retail entrepreneurs, especially women, Hazar founded "Take a Leap" in 2010. This platform was a beacon for those navigating the challenging waters of retail entrepreneurship. Over time, evolving into "RetailCoach.me," it became a cornerstone in Hazar's mission to empower and uplift fellow entrepreneurs. This commitment to mentorship and support highlights the qualities we celebrate in our "Founder of the Week" feature.

In her journey, Hazar encountered and overcame numerous challenges, a testament to the resilience and ingenuity we admire in our "Founder of the Week." One of the early hurdles was navigating local regulatory challenges and cash flow management, a common plight in the entrepreneurial landscape. Hazar turned these challenges into opportunities, famously innovating with events to build brand awareness and community engagement when their signboard was not approved by local authorities.

Building a strong team was pivotal in Hazar's journey, and she focused on bringing together individuals who shared her passion and vision. This approach was key in fostering a team dynamic that was both effective and harmonious, exemplifying the leadership qualities we look for in our "Founder of the Week."

Looking to the future, Hazar has ambitious plans for Boutique Muscat. She envisions it transforming into a GCC-born department store that blends exceptional products with culturally rich experiences, underpinned by a commitment to sustainability and technology. This forward-thinking approach perfectly encapsulates the innovative spirit we seek in our "Founder of the Week."

For Hazar, entrepreneurship is driven by her vision and the desire to make a tangible impact. She advises aspiring entrepreneurs to be clear in their objectives but flexible in their approach, embracing the inevitable changes and challenges along the way. This adaptability and clarity of purpose are what make her stand out in our "Founder of the Week."

Entrepreneurship has been a journey of self-discovery for Hazar, teaching her to trust in her abilities and understand her strengths in a way that no other career could have offered. She believes entrepreneurship is a lifestyle choice, one that demands passion, resilience, and commitment, a sentiment that resonates with the ethos of our "Founder of the Week."

Explore more about Hazar Al Zadjali's inspiring entrepreneurial journey and the unique offerings of Boutique Muscat. Follow their story on Instagram and gain insights into retail entrepreneurship at retailcoach.me.

Hazar Al Zadjali's narrative is not just a story of business creation but a saga of empowering a community and inspiring change in the retail landscape. Her journey is a vivid illustration of the transformative power of entrepreneurship, making her the perfect feature for our "Founder of the Week."

Full interview below 👇